Inner Joi’s Sea Salt Spray makes a splash by bringing that lived-in look, light texture, and volume together with a formula that’s calm-and-caring as can be.Our Inner Joi™ Style formulas provide al...
Our Inner Joi™ Strengthen formulas, made with Coconut and Abyssinian oils, help repair damaged hair* while fortifying strands to reduce future breakage.
This fortifying masque gently nourishes eac...
This strengthening cleanser creates a rich-yet-gentle lather that envelops tired strands with positive reinforcement.
Naturally Derived, Clean, Sustainable
Strengthen Conditioner pulls off a major turnaround for damaged strands…building hair that looks – and feels -- resilient, healthy, smooth, and shiny in a single strength-training session.
Our ...
Imagine a mousse that delivers extraordinary hold and crunch-free volume in the quest for the ‘do of your dreams.
This airy whip of protection is the answer – leaving hair voluminous, shiny, soft,...
A formula with powerful detangling ingredients designed to create full, airy, touchable body without weighing hair down. Delivering easy-to-comb glide power and a unique, lightweight feel.
Fuller, ...
Our rich lathering volumizing shampoo cleanser removes dirt and oil, creating a clean foundation for plush, long-lasting fullness. Achieve luscious, voluminous body with our formula that preps your...
The Joico joifull volumizing styler is a unique gel-creme hybrid that creates all-over airy body and fullness without a stiff or sticky feel.
Helps provide glide while styling without weighing the ...
Hair that’s tough, tenacious, thick, even coarse at times needs a styling gel that will fearlessly stand up to its feistiness. This firm-hold formula –which locks in shine and hydration and locks O...
Hair that’s tough, tenacious, thick, even coarse at times needs a styling gel that will fearlessly stand up to its feistiness. This firm-hold formula –which locks in shine and hydration and locks O...
This firm-hold aerosol spray locks in your finished style for all-day hold and support. UV protectants work to shield your hair from daily environmental stress. An excellent humidity resistant firm...
When hair needs a detox, this deeply purifying shampoo jumps in and clarifies each strand without stripping away health and luster. A unique formula designed to remove the impurities and dulling bu...