Effectively removes chlorine, hard water residue, trace minerals, and product buildup while preserving color.
Its gentle, clarifying formula leaves hair clean without drying, ensuring vibrant, hea...
Craft your favourite style with Joico JoiGel Medium Styling Gel, which adds volume and shine during your styling process.
Its alcohol-free formula adds pliable control while drying quickly for a n...
Use this powerhouse color safe hair treatment masque one to two times a week or whenever hair needs extra TLC.
Defy Damage KBOND20 Power Masque is our most powerful hair bond-builder to date!
Apply...
The curl-enhancing styling crème gently coaxes curls into clumps that are resistant to breakage.
Formulated with Algae Oil and Moringa Seed Oil, Curls Like Us Hydrate & Define Curl Crème Styler...
The Joico Curls Like Us Smooth & Bounce Curl Hydrating Foam enhances your curl pattern with a lightweight hold.
Creating a 3-day shield of protection against humidity and frizz*.
Benefits:
Lea...
Time for a treatment that embraces your shade of blonde!
Blonde Life Color Enhancing Masque in violet deeply nourishes and maintains your blonde shades in a single application Blonde Life Colo...
Strengthen Conditioner pulls off a major turnaround for damaged strands…building hair that looks – and feels -- resilient, healthy, smooth, and shiny in a single strength-training session.
Our ...
This strengthening cleanser creates a rich-yet-gentle lather that envelops tired strands with positive reinforcement.
Naturally Derived, Clean, Sustainable
Time for a treatment that embraces your shade of blonde!
Blonde Life Color Enhancing Masque in rose champagne deeply nourishes and maintains your blonde shades in a single application. Blon...
Time for a treatment that embraces your shade of blonde!
Blonde Life Color Enhancing Masque in silver deeply nourishes and maintains your blonde shades in a single application. Blonde Life Co...
All-day hydration and easy detangling with naturally-derived ingredients -- including upcycled apple extract.Our Inner Joi™ Hydrate formulas, made with Apple Extract, provide all-day hydration for ...