This magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy…just ...
A transformative, two-oil elixir that helps strengthen, boost color vibrancy, tame frizz, and gloss over dullness—without weighing a single hair down!
Doubles your color vibrancy* Preserves over 85...
Harnessing the powers of deeply nourishing Manketti and Argan Oils, the restorative formula can be used to add mirror-like shine to dull locks, or as a pre-shampoo treatment for intense repair and ...
Joico Defy Damage Shampoo improves hair strength & health, protecting color vibrancy with 80% less breakage & 5X stronger hair, maintaining over 90% of color vibrancy. See results from the ...
This trio includes
Defy damage shampoo 300ml: Improves hair strength & health, protecting color vibrancy with 80% less breakage & 5X stronger hair, maintaining over 90% of color vibrancy
De...
Curl Confidence is used on damp or dry hair to help define texture/curly hair without weighing hair down or leaving it stiff. Once dry (naturally or with a diffuser) your curls are soft but defined...
With powerful color protection plus lightweight hydration, Colorful Anti-Fade Conditioner puts color-treated hair front and center.
Instantly detangles and nourishes color-treated hair ...
You’re about to blow-dry your fine-to-medium hair, but need a leave-in styler that will infuse your strands with moisture, minus the heavyweight ingredients that can weigh down delicate hair. The a...
This Trio Contains
Joico K-Pak Reconstruction Shampoo 300ml: Restore your hair to its original crowning glory Joico K-Pak Reconstructing Conditioner 250mI: Helps rebuild and fortify breakage-prone...
Never ruin another fresh blowout or flat-iron session again:
This 24-hour frizz-fighter is amped-up with lightweight hold, mega shine, and protection against the environment.
Depositing an invisibl...
Hair that’s tough, tenacious, thick, even coarse at times needs a styling gel that will fearlessly stand up to its feistiness. This firm-hold formula –which locks in shine and hydration and locks O...
It was specially developed for dull, dry, inelastic, hard-to-manage hair. Regardless of hair type and hair color, you can use it to rejuvenate your hair. Its sulfate-free formula replenishes your h...